We’ve just released the second episode of Artificially Authentic, and this time we tackle the question everyone eventually asks: what exactly is a Large Language Model? In a fast‑paced conversation, we break down the term, explain how ChatGPT, Gemini, and Claude are each families of models, and show why version numbers like “3.5” or “4o” signal big leaps forward in capability.

We also explore the difference between reasoning models—great for puzzles and math—and general models that handle everyday business tasks, then demystify the “context window,” the amount of information a model can absorb in one go. From there, we share practical guidance on choosing a starting point, urging newcomers to begin with one of the big three platforms and, if possible, invest in ChatGPT‑4o’s $20‑per‑month plan for the best overall experience.

Throughout the episode we focus on real‑world impact: how these tools can simplify marketing copy, clean up spreadsheets, and shave hours off repetitive work. Our core message is simple: pick one model, start experimenting, and let AI become the power tool that elevates your day‑to‑day productivity.

Episode E02 is live now. Give it a listen, subscribe for future installments, and learn how to put AI to work in the promo world—without getting lost in the jargon.