April 2025 Lookbook Release Roundup

We find ourselves at the end of another month—and that means it’s time for another lookbook roundup! This time we’re spotlighting everything that dropped in April 2025. Time really does fly in the promotional-products world.

Over the past four weeks we released one full catalog and two new flyers. While we usually push out a larger slate of lookbooks, we intentionally slowed the cadence so we could listen to our users, study emerging trends, and recalibrate for the fast-moving promo landscape. At the same time, we’ve been doubling down on expanding our design team. Growing that bench is a top priority so our future releases can match all of our users’ needs—not just a select few. (Stay tuned for more on that soon!)

Below is a detailed breakdown of every April 2025 lookbook, complete with featured products and brands:

American Made (Catalog)

American Made is a 9 page catalog that celebrates good-ole’ homegrown USA products and manufacturing. We’re all aware of the elephant in the room. The big scary T-word. But that’s exactly why Merch.ai is committed to giving our users’ the tools they need to win more business, even in the fluidity of the promotional product landscape.

There’s a little bit of everything in this catalog from t-shirts to flashlights. Yet each product is guaranteed to be the absolute highest quality you would expect of a well-known heritage USA brand. So login and start generating today!

  • Bayside Apparel
  • Volunteer Knitwear
  • Igloo
  • Mag-Lite
  • Zippo
  • …and more!

Backyard Fun (Flyer)

Summer is just around the corner which means it’s time for your clients to start getting their orders in if they want promotional products for June, July, and August.

“Backyard Fun” is a one page flyer to help you quickly upsell products that are sure to be a hit during the best outdoor season of the year. Because what’s better than bucket hats and a game a bags? Now if only we could brand cans of beer at a distributor level…we can dream, right?

  • Port Authority® Twill Classic Bucket Hat
  • Cornhole (Bags) Set
  • Paddle Board Game
  • Ladder Ball Toss Game
  • Sun Bum Day Tripper Kit
  • …and more!

Perfect Color Match (Flyer)

“Perfect Color Match” is a simple one-page flyer but a POWERFUL one. Let’s face it, there are A LOT of good t-shirt brands out there but it can be a nightmare to sort through the color options to find something that matches your clients’ brand guidelines as closely as possible.

This is where Merch.ai comes in. We’ve done the heavy lifting for you and made a simple flyer that utilizes our proprietary AI algorithms to color match SPOT ® Solid Coat to a brand’s multi-color logo. This is the perfect flyer to help you prospect easy t-shirt business.

All Merch.ai subscribers enjoy exclusive access to our carefully curated lookbooks, each packed with premium products sure to impress any client once their logo is applied.

Not yet a subscriber? Sign up today and receive a FREE 30-day trial, giving you full access to our entire library of lookbooks.

Frequently Asked Questions

How do I get access to Merch.ai lookbook releases?

All Merch.ai subscribers who are distributors get instant access to our exclusive lookbooks. Our product specialists sift through the top industry suppliers and brands to curate the latest and greatest products for each lookbook release. Subscribers also get immediate access to flyers, which are single-page lookbooks focused on a specific theme, event, or use case.

Merch.ai believes in empowering our users with as much content as possible to grow their sales and outreach programs. That’s why we release new lookbooks every Tuesday

How do I generate a fully-branded lookbook with my client's logo?

With Merch.ai, users can generate lookbooks with their client’s logo in under two minutes. Our AI-powered platform lets you upload, vectorize, and color-match client logos for real-life printing accuracy. Then, our state-of-the-art technology applies dozens of hyper-realistic transformations to mimic various decoration methods with extreme visual realism. Finally, Merch.ai places those decorated logos—complete with realistic perspective—across hundreds of products in any lookbooks from our platform you choose.

How can Merch.ai save me time and help me increase my sales and outreach?

We understand the daily frustrations of salespeople at promotional product distributors. It’s time-consuming to get a client’s logo on products in a high-quality lookbook. Teams are often bottlenecked by design departments already overwhelmed with tickets. In large organizations, it can take weeks and countless revisions to create a lookbook for a potential client. If you’re a smaller distributor, you may have to outsource this to a freelance designer or service, which can be both expensive and time-consuming.

With Merch.ai, users can generate fully branded, high-quality lookbooks in under two minutes. This frees up sales teams to engage prospects and conduct outreach more quickly than ever before. You can now strike while the iron is hot and send lookbooks to keep the sales process moving, instead of letting it grind to a halt.

Can I create my own custom lookbook?

We know product curation can take a lot of time, especially if a client isn’t sure what they want. That’s why our product specialists tirelessly hunt for the latest and greatest promotional products. Merch.ai product specialists have decades of combined industry experience and use that expertise to create lookbooks.

For an additional fee, clients can bring their own lookbooks to use with Merch.ai. Our product specialists and design team will work directly with you to ensure all products and data are formatted to work seamlessly with our system.

Can my organization use Merch.ai or do I need to subscribe individually?

One of the benefits we’re proud to offer at Merch.ai is our organizational license. Instead of charging subscribers per seat, we allow organizations to have a single subscription with as many users as needed. We offer both monthly and yearly subscription tiers, so the platform can grow alongside your team. As new team members come on board (or leave), adding or removing users is just a few clicks away.

All users in an organization can generate catalogs and flyers based on the total available to that organization. Each tier comes with overage pricing for catalogs and flyers, should your organization run out.

Can I purchase the products in Merch.ai lookbooks and have them produced for me?

We know how important the production process is for promotional product distributors. You have your preferred suppliers and decorators you’ve built relationships with over the years. Merch.ai believes in empowering distributors to manage their own production process as they see fit.

Therefore, Merch.ai does not process transactions or produce any products. We simply provide a sales and outreach tool that saves organizations time and money.

Can I try Merch.ai before I subscribe?

Yes! Merch.ai offers a FREE 30 day trial when you sign up. Simply choose the pricing tier you’d like to start with. Once you sign up, your trial begins immediately. You won’t be charged right away, and you’ll get instant access to the platform along with all our training and support materials.

Before your 30 day trial ends, you’ll receive a notification to cancel or continue before being charged for the tier you selected. All trial accounts include 15 lookbooks and 30 flyers.